About Us

Welcome to Pretty21 – where comfort meets confidence.

We believe that feeling good starts with what you wear closest to your skin. That’s why we created Pretty21 — a brand dedicated to delivering stylish, minimal, and supportive essentials like nipple covers and bralettes designed to help you feel secure, confident, and effortlessly yourself.

Why Pretty21?

We’re not about overcomplication. We’re about comfort, simplicity, and products that just work. Our pieces are made for everyday wear, for every kind of body, and every kind of moment — whether you're dressing up, lounging at home, or heading out braless with a little backup.

We focus on:
- that feel like a second skin made to last you’ll actually want to wear


— just what you need, nothing you don’t

Confidence, Your Way

Pretty21 was born from the idea that intimate apparel doesn’t have to be over-the-top to be powerful. It just has to fit right, feel good, and let you move through your day with confidence. No wires, no discomfort, no drama.

We're proud to be a modern, women-centered brand that puts comfort and confidence first.

Giving Back

We believe in making an impact beyond fashion. That’s why with every order placed, we donate £1 to cancer research. It’s a small step toward a greater cause, and together, we’re helping support life-saving work that truly matters.

Have a question or want to get in touch?

📧 support@pretty21.co

Thank you for being here — we’re so glad you found us.